Revision History

The UK's Competition and Markets Authority has launched five simultaneous investigations into fake and misleading online reviews, targeting Just Eat, Autotrader, Feefo, Dignity, and Pasta Evangelists under new powers granted by the Digital Markets, Competition and Consumers Act 2024. The cases — spanning food delivery, car sales, funeral services, and pasta — represent the CMA's first formal enforcement wave under the Act's banned-practices regime, which allows fines of up to 10% of global turnover without requiring court proceedings.